Landing page relevance continues to be a variable in QS since 2005. Nonetheless, raising the organic ranking of a page will have no effect on your own quality score. You could have 10,000 high quality backlinks to your paid search landing page and it wouldn’t increase your quality score. Anyone who tells you otherwise does not know any better, or is likely trying to upsell you on web design rochester ny (Let me preface I’m not against SEO, it is definitely rewarding simply not important to establishing quality score).
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